How can ISVs generate leads in an affordable way?

What is The ISV Society? For many years I have worked in the Channel, mostly with ISVs, helping them engage with partners, create marketing initiatives, and generate leads. It certainly can be a struggle because: You are competing for the partner’s attention (just like every other ISV out there) It can get expensive outsourcing webinarsContinue reading “How can ISVs generate leads in an affordable way?”

Don’t forget to do this 1 simple thing when setting up a webinar

Webinars are just an excellent and affordable way to educate and inform customers quickly and easily. When putting a webinar together, there are quite a few things that need to get done to make sure it’s successful. Download this checklist to make sure you covered all of your bases. Don’t Forget Some things like customizingContinue reading “Don’t forget to do this 1 simple thing when setting up a webinar”