Fractional Partner Marketing & ISV Marketing Support

An Extension of Your Marketing Team—Not Another Agency

I help ERP software vendors by serving as an extension of their marketing team. My work includes partner marketing, content creation, campaign planning, webinar promotion, event marketing, email marketing, social media, and strategic marketing support.

How I can help Independent Software Vendors (ISVs)

Illustration of team collaborating on website strategy and digital marketing optimization

Partner Marketing

Helping you strengthen your partner ecosystem through co-marketing, campaigns, content, and engagement.

digital marketing strategy

Content & Campaigns

Creating the blogs, emails, social posts, webinars, and marketing assets that keep your company visible.

Illustration representing social media engagement and audience growth strategy

Strategy & Execution

Helping prioritize initiatives, plan campaigns, coordinate projects, and keep marketing moving.

"I have worked with Amiee as a contractor at multiple organizations and the results are always the same! She is an exceptional partner marketer who seamlessly integrates with the team and delivers outstanding results across all partner initiatives. Her proactive approach to co-marketing, effective communication with both partners and internal stakeholders, and execution of campaigns consistently exceeded our expectations. She is a knowledgeable, responsive, and results-driven marketing partner!”

Liz Anderson
VP of Global Marketing, Solver

Who I work with

I work with ERP software vendors that need experienced marketing support without hiring another full-time employee. Whether you're growing your partner program, increasing visibility, launching new initiatives, or simply need an experienced marketer to keep everything moving, I can become an extension of your team.

Learn why The ISV Society was created.

picture of Amiee Keenan

"Amiee has been a godsend for us. We’re expanding our AP product line to new ERPs and new markets, and we’ve relied on Amiee’s strong sense of strategy as well as her ability to get into the weeds and create collateral. She’s great at big picture and moves the dial forward on all the little details – and she never misses a deadline. Amiee is a lot of fun to collaborate with! I always laugh at least twice in our meetings, and leave with a clear sense of direction."

Beth Mongold

Content Strategist, Mekorma

What is fractional marketing?

Fractional marketing gives you access to senior marketing expertise without hiring a full-time employee. I become an extension of your team and help execute your marketing priorities.

How is this different from hiring an agency?

I work directly with your team, participate in planning meetings, and help execute ongoing initiatives instead of delivering isolated projects.

What types of ERP companies do you work with?

I primarily work with ERP software vendors (ISVs), technology partners, and companies building partner ecosystems.

Do you offer monthly retainers?

Yes. Most clients work with me on an ongoing monthly partnership tailored to their marketing priorities.

LET'S WORK TOGETHER

"When our company decided to formalize our partner program, my mind when right to Amiee and her experience with the Microsoft Dynamics partner channel. Amiee has immense experience in working with partners and focusing on the steps a provider should take to maximize their business. I’m glad for her assistance as we navigate the waters of marketplaces, co-marketing and sales enablement!"

Jenny Davis

VP of Marketing, Skillable

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